“Our best cars. Your best offer”. That’s the tagline of GM’s newest promotion the company hopes will help them get back to profitability.  For now it’s only be available for California residents because of GM’s lower market share there, which is around 13.5% compared to the national average of 19.5%. It’s a bit surprising that this is the first time that an automaker has tried this out, so kudos to GM for being the first. Jump to see how you can participate — you might be able to score a G8 for super cheap! [Source: NYTimes]

Selling cars through Ebay is certainly not a new concept, as dealers and individual sellers have been using the website to move their cars for many years now. But this promotion bands 225 dealerships together to make a coordinated effort for Ebay sales.

Cars will be listed with a “Buy It Now” price instead of the usual auction format. Potential customers will still be able to lowball the dealer by sending their offers through Ebay. Of course, everyone’s still expected to physically come to the dealership to examine the cars and take test drives, but this promotion is expected to facilitate everything leading up to a visit to the dealership.

The intial goal is to have 20,000 cars listed on Ebay starting today, August 11th, and run until September 8th, 2009. Check out what GM has for sale. gm.ebay.com.

In case you’ve been living on the moon the last week, we are giving away Pioneer head units to the top three users this month who submit a fake Pioneer Commercial! This month’s theme is Bluetooth, so there’s the rules… Make a 20-second-ish long TV spot using some assets that John wrote about last week, and you’re all set!

Here’s some inspiration:

Here’s the submission form for the Pioneer contest entries. Be sure to put a “Pioneer” tag on your video also, or we may not find it!

If you are reading this, you are most likely wondering, “How do I enter this contest?” Well, here’s how:

1) Create your own 15- to 30-second commercial centered around Bluetooth technology and upload it here

2) Integrate the new Pioneer AVIC-F series multimedia navigation headunits – details and photos of the new AVIC-F series can be found here

Or you can integrate any Pioneer / Premier product with integrated Bluetooth technology (they have “BT” in the model name) – details and photos of these units can be found here

3) Integrate the Pioneer corporate logo into the commercial – logo can be found here

We will have an example of our very own “user-generated” quality commercial later today. And please don’t forget to indicate your video as an entry into the contest when uploading.

Prizes for the “Hands Off” month Pioneer promotion are:

- Grand Prize: Pioneer AVIC-F900BT
- Second Prize: Pioneer AVIC-F700BT
- Third Prize: Pioneer AVIC-F500BT
- Honorable Mention: Pioneer DEH-P700BT

A great combination of creativity, substance and Pioneer product / brand integration are what we’re looking for. So let your inner film maker take hold! Good luck!